HyperX Sponsors ELEAGUE CS:GO Major in Atlanta, with One Million Dollar Prize Pool
FOUNTAIN VALLEY, Calif.–(BUSINESS WIRE)–#AlloyFPS—HyperX®, the high-performance gaming division of Kingston® Technology Company, Inc., today announced continued support of the eSports community by sponsoring ELEAGUE and the 2017 tournament season. HyperX was the official gaming headset sponsor of ELEAGUE in its inaugural year and is pleased to continue to support the growth of eSports. The First CS:GO Major, sponsored by HyperX, will be broadcast on live television.
“HyperX is proud to sponsor ELEAGUE for a second year as a marketing partner and the official headset sponsor,” said Daniel Kelley, director of marketing, HyperX. “ELEAGUE and eSports have grown to become more popular on-line and on broadcast TV, gaming is mainstream entertainment and HyperX gaming headsets are loved by gamers.”
“HyperX is the perfect match for ELEAGUE as our official marketing partner. We can feel their enthusiasm to grow with us and deliver eSports as mainstream entertainment for everyone,” said Seth Ladetsky, senior vice president, Turner Sports Ad Sales. “HyperX continues to grow its fan base, with socially engaged fans that love the experience of
ELEAGUE.”
The ELEAGUE Major will be held January 22-29 in Atlanta. Sixteen Legend and Challenger teams will compete for the title of CS:GO Major Champion and a majority share of the $1,000,000 prize pool, including HyperX sponsored teams like SK Gaming, Team Liquid, Natus Vincere, Team EnVyUs, and G2 Esports. The entire event will be streamed live via the ELEAGUE channels on Twitch and YouTube, with the Grand Final presented live on
TBS and Twitch. Fans can also take control of the action with ELEAGUE Live Game Command (live.eleague.com) through a customized viewing experience from every angle, camera and team feed.
In addition to sponsoring the event and many of the teams participating, HyperX will be demonstrating gaming headsets and keyboards, including the much anticipated Cloud Revolver ® S gaming headset. HyperX will be selling Alloy FPS ® keyboards and HyperX Cloud headsets during the ELEAGUE Major playoffs, Jan. 27-29, from Fox Theatre in Atlanta.