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Miyamoto Promises More Aggressive Use of IP - 2015-10-28 23:12:25

Miyamoto Promises More Aggressive Use of IP

  • Brendan Frye Brendan Frye
  • October 28, 2015
  • < 1 Minute Read

Nintendo had an investor meeting in Japan, in this same meeting they also unveiled the new mobile initiative. In this meeting, Shigeru Miyamoto managed to say a few things on how Nintendo will handle the NX.

In the meeting Miyamoto stated: “We are going to be far more aggressive in using our IP, and not just stop with licensing, as in the past. The first example is Amiibo. We want our IP to better reach more children, and smart devices is just one vehicle.”

It seems like Nintendo will be pushing harder with the IP’s they currently own. With the Amiibo initiative proven successful, shipping 21.1 million at end-September, it is no wonder Nintendo wants to double down on pushing the characters they are known for to more people around the world.

The question now is what plans Nintendo has for pushing their IP’s onto the NX. It can be guessed we will see new games in the core franchises such as Zelda, Mario and Pokemon, but this is what they do every console. We will have to wait and see what Nintendo has up its sleeve, but I am sure it will be interesting.

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Brendan Frye

Brendan Frye

Brendan works as the full time editor-in-chief of Comics and Gaming Magazine, and part time as a developer, filmmaker, and laser disc collector.
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