Razer Announces “Pay to Play” Initiative

Razer Announces "Pay to Play" Initiative 1

Every gamer has wished at least once that they could get paid to do what they love. Now, Razer is making that dream a reality. Well, sort of anyway as the tech company announced a “Pay to Play” initiative.

With “Pay to Play” Razer is offering zSilver, an e-currency used for their software services, by playing PC games from Razer Cortex, their free software that gives gamers PC performance tools as well as tools to search for game deals.  Players can earn three zSilver a minute, and up to 900 a day. That zSilver can then be used to purchase products, like the Razer Mamba Chroma gaming mouse along with vouchers and swag. Razer also plans to add things like coffee and movie tickets in the future.

“The concept of everyday gamers getting paid to play has never been done before,” says Min-Liang Tan, Razer CEO and co-founder in a press release. “Gamers may reap the benefits of a rewards system simply by doing things they’re already doing.”

This is a really interesting play by Razer to get more users on their platform. Razer Cortex was announced in 2014 as a software for gamers to find almost anything they could need in one space. Razer Cortex allows players to access to a game caster, performance boosting, along with the other functions mentioned above.

“Our goal is to make games as accessible as possible to the Razer gaming community,” says Tan in a 2014 press release. “By pointing gamers to the best options for their wallets without wasting valuable time digging through different stores, they can squeeze more gaming juice out of their budgets. With a solution like Deals, we’re doing our part in providing a much needed dose of transparency to the gaming industry, while enabling our players to focus on gaming.”

Cody Orme
Cody Orme

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