Four of the top Disney-managed digital talent to bring new, exclusive
live and VOD content to Twitch
SAN FRANCISCO–Social video service Twitch
today announced a partnership with Disney Digital Network to bring
exclusive content from four of the largest Disney-managed digital
content creators—Jacksepticeye, LuzuGames, Markiplier, and Strawburry17—to
Twitch. Each of these creators will manage their own channels on Twitch
where they will broadcast live and create exclusive video-on-demand
content as part of a multi-year partnership. While some of these
creators have existing Twitch channels, most of the new and exclusive
content will debut beginning today.
“The growth of Twitch is based on listening to our content creators and
building the features they need to be successful, including our robust
approach to monetization, moderation, and interactive technology,” said
Michael Aragon, SVP of Content, Twitch. “We look forward to working with
Disney Digital Network and their large stable of popular entertainers to
showcase all that we have to offer, including a passionate and
“We’re always looking to create opportunities for our Disney Digital
Network digital talent to bring their stories and content to more fans
in new ways,” said Andrew Sugerman, EVP of Publishing and Digital Media,
Disney Consumer Products and Interactive Media. “Partnering with Twitch
gives our biggest creators access to the platform’s tools, expertise and
community to directly engage with and build their audiences.”
is the world’s leading social video service and community for gamers.
Each day, millions of community members gather to watch, talk, and chat
about shared interests. Twitch’s video service is the backbone of both
live and on-demand distribution for all types of content, including the
entire video game ecosystem, the creative arts, vlogging (IRL), and
more. Twitch also runs TwitchCon,
the annual convention for celebrating the Twitch community. For more
information about Twitch, visit our Press
feed (#Twitch), and Blog.
About Disney Consumer Products and Interactive Media
Disney Consumer Products and Interactive Media (DCPI) is the business
segment of The Walt Disney Company (NYSE:DIS) that brings our Company’s
stories and characters to life through innovative and engaging physical
products and digital experiences across more than 100 categories, from
toys and t-shirts, to apps, books and console games. DCPI comprises four
main lines of business: Global Licensing, Disney Retail, Publishing and
Digital Media, and Games, Apps, and Labs. The segment is home to
world-class teams of app and game developers, licensing and retail
experts, a leading retail business (Disney Store), artists and
storytellers, and technologists who inspire imaginations and bring the
magic of Disney into the daily lives of families and fans around the
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