Sonic Fans Can Score Select Merchandise Inspired by the Film
BURBANK, Calif.–(BUSINESS WIRE)–SEGA® of America, Inc. today announced a curated collection of unique Sonic-branded products inspired by Paramount Pictures’ highly anticipated live-action feature film, Sonic the Hedgehog, coming to theaters nationwide on February 14, 2020. Sonic fans of all ages can look forward to an array of merchandise including toys, collectibles, apparel, publishing and much more in celebration of the Blue Blur’s landmark debut on the silver screen.
“We’re thrilled to commemorate this momentous event in Sonic’s history by releasing a special line of merchandise tied to the Sonic the Hedgehog film,” said Ivo Gerscovich, Chief Brand Officer, Sonic the Hedgehog & SVP Sega of America. “We partnered with some of the top licensees in the industry to ensure we deliver quality products and can’t wait for our enthusiastic fans to bring the magic of the film back home with them to enjoy for many years to come.”
The Sonic the Hedgehog movie will be supported with an expansive range of products globally, including the following items:
About SEGA of America
SEGA® of America, Inc. is the American arm of Tokyo, Japan-based SEGA Games Co., Ltd., a worldwide leader in interactive entertainment both inside and outside the home. The company develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Interactive Entertainment Inc. SEGA of America’s website is located at www.sega.com.
About Paramount Pictures Corporation
Paramount Pictures Corporation (PPC), a global producer and distributor of filmed entertainment, is a unit of Viacom (NASDAQ: VIAB, VIA), a leading content company with prominent and respected film, television and digital entertainment brands. Paramount controls a collection of some of the most powerful brands in filmed entertainment, including Paramount Pictures, Paramount Animation, Paramount Television, and Paramount Players. PPC operations also include Paramount Home Media Distribution, Paramount Pictures International, Paramount Licensing Inc., and Paramount Studio Group.