The Game Developers Conference (GDC) has been teasing some big changes, and now they’re finally ready to reveal a complete revamp of its format.
The trailer is one of a few that have hinted at the total destruction of GCD. The latest trailer (seen below) shows a giant robot crushing a GDC sign—quite literally something new and innovative, crushing the past and stepping into the future. The idea was initially proposed back in July when Former Executive at Nintendo, Sony, Microsoft and Senior Advisor for Digital Media at the Obama White House, Mark DeLoura, was brought on as GDC’s Executive Director of Innovation & Growth.
At that time, marking its 40th edition, GDC announced it would be transforming into a “Festival of Gaming,” expanding its scope to represent the full game-making ecosystem. The new GDC will be a reimagined platform that reflects the entire game-making ecosystem, and Mark’s vision, grounded in years of industry insight, will help to shape this broader strategy and ensure it delivers meaningful value to every corner of the community.
“Mark has been a longtime member of the GDC family,” said Nina Brown, Vice President of Gaming at Informa Festivals. “We could not have a better leader joining to help change the game as GDC becomes an inclusive Festival of Gaming to better serve the industry we all love. He is among the rare few that have the holistic perspective of the rapidly evolving industry from the inside out.”
The Game Developers Conference is the world’s largest professional game industry event with market-defining content for programmers, artists, producers, game designers, audio professionals, business decision makers and others involved in the development of interactive games and immersive experiences.
GDC 2026 will return to the Moscone Center in San Francisco next year, Monday, March 9 to Friday, March 13, 2026.
