PlayStation 5 Launch Day Sales Move Online-Only

PlayStation 5 Launch Day Sales Move Online-Only
Those who were hoping to take their chances securing a PlayStation 5 in-store on launch day without a preorder will need to adjust their plans.

Sony announced today that all day-of launch sales will be conducted online. “No units will be available in-store for purchase on launch day,” said Senior Director of Content Communications, Sid Shuman. “Please don’t plan on camping out or lining up at your local retailer on launch day in hopes of finding a PS5 console for purchase. Be safe, stay home, and place your order online.”

Playstation 5 Launch Day Sales Move Online-OnlyPlayStation 5 will not be physically available in-stores on launch day.” width=”629″ height=”419″/>
The PlayStation 5 will not be physically available in-stores on launch day. (Sony)

This impacts both launch dates: November 12 for North America, Japan, Austalia, and New Zealand; and November 19 for the UK, Europe, and the rest of the world.

Shuman added that those who have already preordered for pick-up at local retailers should still be able to do so, and encouraged them to double-check their stores’ safety protocols.

Given the Covid-19 pandemic is still ongoing in most parts of the world, this is a wise call on Sony’s part. Retailers, including the EB Games at Yonge Street in Toronto, took flak for mishandling anticipated game releases at the start of the pandemic, like Animal Crossing: New Horizons and Doom Eternal. Sony is doing its part to protect its fans and its reputation by avoiding massive launch-day lines.

However, this will also likely cause problems for fans who were planning to take their chances in-person on launch day. The online marketplace for hot-ticket items like new consoles is a notorious wild-west situation, with opportunistic scalpers taking advantage of eager fans and holiday shoppers, and the long-lasting pandemic has only increased the virtual traffic to retailers.

Back in September, Sony apologized for the initial online presales for the PlayStation 5, admitting they “could have gone smoother.” Retailers sold out within minutes, leaving potential customers empty-handed mid-purchase. Those looking to purchase the Xbox Series X|S have encountered similar difficulties, while Nvidia was caught off-guard by the massive demand for their RTX 3080 graphics cards and had to manually cancel hundreds of orders placed by bots.

The PlayStation 5 officially launches in Canada a week from today. If you intend to get one, be safe, and good luck.

(At press time, EB Games Canada has not issued a response to Sony’s announcement.)

<div data-conversation-spotlight></div>

Latest Stories

thumb 32EF4968 9D9A 4AB5 83BC 3DBC7C61D1A1

Transformers: Rise of the Beasts (2023) Review

Despite the overreliance of nostalgia and a bland third act, Transformers: Rise of the Beasts…

The Devil Comes at Night Keeps Canadian Horror Alive

The Devil Comes at Night Keeps Canadian Horror Alive

CGMagazine spoke with The Devil Comes at Night Writer/Director Scott Leaver and Writer/Actor Adrienne…

ipad 3

Apple iPad Pro (6th gen) Review

The iPad Pro approaches overkill for the average consumer, but professional creatives may want to…

ss bb9f894404072c69f3e65f2eec326eca92544fd7

We Love Katamari REROLL + Royal Reverie (PC) Review

We Love Katamari REROLL + Royal Reverie is another joyous re-release of a beloved game…


AVerMedia Mingle Bar Review

The AVerMedia Mingle Bar is a fantastic business solution for video conferencing, with audio and…