Capcom recently released their quarterly earnings report from April to June, revealing they shipped less than 100 000 copies of the fighting game through the past three months.
It's a disappointment to Capcom, who wanted the game to sell at least 2 million copies of Street Fighter V by Mar 31, 2016. The game sales were likely hampered by poor word of mouth, mainly stemming from the game's lack of substantial features at launch.
Street Fighter V has steadily released extra content since the game's release in February. Most recently they added premium summer costumes for Cammy, Laura and Ibuki as well as the addition of Juri, a fan favourite from Super Street Fighter IV, to the roster. Earlier this month, they added Balrog and Ibuki as playable fighters, and a cinematic story mode entitled A Shadow Falls.
Capcom also recently released Capcom Pro Tour-themed DLC, including 3 new costumes (retailing $6 each), new colours, new titles and a new stage (retailing at $10) that updates based on Pro Tour events, like EVO. Proceeds from DLC sales will increase the Capcom Pro Tour prize pool.
Despite the game's poor launch, Street Fighter V is still making waves in the competitive scene, having a big showing at this year's EVO 2016 tournament. The Street Fighter V finals were simultaneously broadcast on Twitch and ESPN 2; with over 201,000 viewers watching on ESPN 2. We'll have to wait until the next quarterly report to see if game sales will benefit from the EVO showcase.
Street Fighter V is currently available for PS4 and PC.