CES 2022 is coming at us quickly with announcements from all the biggest brands, Intel among them, with the new Intel Arc graphics brand and more.
Hot off the announcement of their new 12th Gen Mobile Processors, Intel also announced diving into “a new era in the discrete graphics market” with shipments of Intel Arc graphics to OEM customers. Intel Arc graphics will be the brand behind Intel’s new high-performance graphics product, with over 50 new mobile and desktop customer designs on the way from companies like Acer, ASUS, Clevo, Dell, Gigabyte, Haier, HP, Lenovo, Samsung, MSI and NEC.
Senior Vice President and General Manager of the Consumer Business Segment in Lenovo’s Intelligent Devices Group, Johnson Jia, commented on the new partnership, “Lenovo is committed to making smarter, immersive PC experiences for all. Working with Intel, we’re bringing the new Intel Arc line of discrete graphics products to the market, starting with the latest Lenovo Yoga 7i. Intel’s Arc discrete graphics work in harmony with their processors and will help Lenovo offer more choice in consumer devices, delivering exciting visuals for gamers, creators, and everyone.”
Intel Arc graphics will offer competitive features like hardware-accelerated Ray Tracing, Xe Super Sampling (XeSS) AI-driven upscaling technology and Intel® Deep Link technology. Intel announced ISV partner momentum with its XeSS AI-driven upscaling technology. This will include integration into Death Stranding Director’s Cut, with more game titles being integrated soon.
“We’re delighted to announce our partnership with Intel for the Death Stranding Director’s Cut edition on PC. Death Stranding has been a hugely popular game with PC players, and we’re excited to see how Intel’s new XeSS technology will enhance player experiences for Director’s Cut,” said president of 505 Games, Neil Rally.
More studios are committed to adopting XeSS including 505 Games, Codemasters, EXOR Studios, Fishlabs, Hashbane, IOI, Illfonic, Kojima Productions, Massive Work Studio, PUBG Studios, Techland, Ubisoft and Wonder People.
Other announcements from Intel include the automotive market with Mobileye announcing a new SoC (system-on-chip) built for autonomous vehicles (AVs). They stated it is build on Mobileye’s EyeQ®technology and “EyeQ® Ultra does the work of 10 EyeQ5 SoCs in a single package and was designed to deliver the optimum power performance of a fully self-driving vehicle.”
Continuing with CES 2022, Intel has also announced the 12th Gen Intel Core H-Series that we touched on today.